Sales Representation

The craft industry is dynamic, vibrant and changing rapidly. We work hard for our partner brands to navigate the complexities around access to market to ensure the great craft brands make it into the hands of key customers & consumers. We have intimate knowledge of all sales channels and are focused on driving value for all stakeholders.

Category Advisory

Change is the only constant in craft: churn on new products is high. Innovation launches at a breakneck pace. How do you manage it all without taking your eye off the day to day? We combine our understanding of the market, data driven analysis, consumer insights and deep understanding of all craft offerings to ensure we create value for our retail partners. We’re happy to share ideas and recommendations to improve assortment and make craft work as hard as possible for you and your consumers.

Brand Development

What’s today’s favourite flavour? The answer is NEW! With so many options for great beer, craft is becoming more saturated and crowded. It’s harder and harder to differentiate your brand. We work with you to build a strategic plan for developing your brand. You work hard for your business: let’s ensure your business keeps up.

The world of craft moves quick

The pace of consumer trends is rapid. New tastes, flavours and styles come out faster and faster each day.

At United Craft we're dedicated to building a strong portfolio of craft products to excite our consumers, deliver for our retailers and grow the brands we hustle for.

It's hard to do everything yourself.

Join us at United Craft. It's better together.

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Next Steps...

Want to learn more? Give us a ring or email and we're happy to chat about how we can help grow your brand or category.